Family First
Family First

All Family First branches and the Call Center will be closed on Friday, July 3 and Saturday, July 4 for Independence Day.

We are excited to welcome the members of Focus First Credit Union to the Family First community! For merger information,  updates, and frequently asked questions, click here to learn more.

You may have received a text message from Family First stating that your phone number has been updated for your Family First Debit or Credit card. This was part of a routine file maintenance update on our card management system.

If you received the text and did not reply, please give us a call at 585.586.8225 to verify that we have the correct phone number on file for you.

If you replied “NO” to the text message your card has been blocked as a security precaution. Please call us at 585.586.8225 to order a replacement card.

Auto Loan Shopping? Here’s How to Save Thousands in Rochester, NY

Buying a car is one of the largest financial decisions most people make, and the financing you choose can cost or save you thousands of dollars over the life of the loan. Yet most car buyers in the Rochester area spend weeks researching the perfect vehicle and only minutes thinking about where their loan is coming from.

That’s a costly mistake. The dealership financing desk is not there to save you money. Here’s what you need to know before you sign anything.

Dealership Financing vs. Credit Union Financing: What’s the Difference?

When you finance through a dealership, the dealer typically works with a network of lenders and marks up the interest rate before presenting it to you. That markup is profit for the dealership, not a reflection of what you actually qualify for. You may be approved at 4% through a lender, but the dealer presents you with 6% and pockets the difference over the life of your loan.

When you finance through a credit union like Family First, you’re working directly with the lender. There’s no middleman and no rate markup. Credit unions are member-owned and not-for-profit, which means the focus is on giving members competitive rates rather than generating fee income.

On a $25,000 auto loan over 60 months, even a 2% difference in interest rate can add up to more than $1,300 in extra interest paid. On longer loan terms or larger loan amounts, that gap grows significantly.

Why Getting Preapproved Changes Everything

Auto loan preapproval is one of the most powerful tools available to car buyers, and it costs nothing to get. When you’re preapproved before you set foot on a lot, you walk in knowing exactly what interest rate you qualify for, how much you can borrow, and what your monthly payment will look like.

That changes the entire dynamic of the negotiation. Instead of letting the dealer structure the deal around monthly payments, which is how dealers obscure the true cost of financing, you can focus the conversation on the purchase price of the vehicle. Dealers know a preapproved buyer is a serious buyer, and they’re less likely to waste your time.

Preapproval also gives you a benchmark. If the dealer somehow beats your credit union rate, great. But in most cases, having a preapproval in hand means you already have the better deal before the conversation starts.

Family First makes it easy to get preapproved for an auto loan before you shop. Visit home.familyfirstny.com/auto-loans to start the process or stop by any of our Rochester-area branches.

New Car, Used Car, or Refinance: Family First Has Options for All Three

Family First offers auto loan financing for new vehicle purchases with financing up to 100% of the purchase price, including taxes and fees. So if you find the right car and don’t want to drain your savings on a down payment, that option is available.

For used car buyers, Family First also offers competitive rates on pre-owned vehicles. Whether you’re buying from a dealership or a private seller in the Rochester area, financing through a credit union keeps the process straightforward.

Already have a car loan with a high interest rate? Refinancing your auto loan with Family First could lower your monthly payment and save you money over the remainder of your loan term. If your credit score has improved since you originally financed, refinancing is especially worth exploring. Visit home.familyfirstny.com/auto-loans to see current rates.

First-Time Auto Buyer? Family First Has a Program for You

If you’re a first-time car buyer with little or no credit history, getting approved can feel like a challenge. Family First developed its First-Time Auto Buyer Program specifically to address that. The program is designed to teach and reward strong financial habits, helping new borrowers get into a vehicle while building the credit history they need for future financing.

One added benefit: if your credit score improves by the time you’re eligible to refinance, Family First will refinance your loan at a lower interest rate at no additional cost. It’s a program built around helping members succeed long term, not just closing a loan.

What to Watch Out for at the Dealership

Even if you go into a dealership with a credit union preapproval, there are a few common tactics worth knowing about.

Dealers often focus the conversation on monthly payments rather than total loan cost. A longer loan term lowers your monthly payment but increases the total amount of interest you pay. Always ask for the total cost of the loan, not just the monthly figure.

Add-ons like extended warranties, GAP insurance, and paint protection are often presented as part of the financing package and rolled into the loan. Some of these products have genuine value, but others are overpriced and unnecessary. Family First offers GAP coverage as well, often at a better price than what dealerships charge.

Finally, be cautious about dealer incentive financing offers like 0% APR promotions. These are typically only available to buyers with exceptional credit, and they often come with conditions that don’t apply to most buyers. Always compare the total cost with and without the promotional offer before assuming it’s the better deal.

How to Use a Loan Calculator Before You Shop

Before you visit a single dealership in Rochester, spend a few minutes with an auto loan calculator. Knowing your estimated monthly payment at different price points and loan terms helps you set a realistic budget and keeps you from falling in love with a vehicle that stretches your finances too thin.

Family First offers a free loan calculator at home.familyfirstny.com/calculators that lets you estimate your monthly car loan payment or work backwards from a payment to find your target purchase price. It takes two minutes and can save you from making a decision you’ll regret for the next five years.

Ready to Finance Your Next Vehicle in Rochester?

Family First serves car buyers across the Greater Rochester area with branches in Greece, Henrietta, Penfield, Webster, Gates, East Rochester, and LeRoy. Whether you’re buying new, buying used, or looking to refinance a loan with a better rate, our team can help you find a financing solution that works for your budget.

Getting preapproved takes just a few minutes and puts you in a much stronger position before you ever walk onto a lot. Visit home.familyfirstny.com/auto-loans to get started or call us at 585.586.8225 to speak with a Financial Service Representative.

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