Family First
Family First
Family First
Family First

Due to CDC guidance, we strongly encourage all unvaccinated members to wear a mask when inside our branches. Masks are available upon request. Thank you for your cooperation!

All Family First branches and the call center will be closed on Thursday, November 25 for Thanksgiving and closing early at 3:00 pm on Friday, November 26.


Family First in the Rochester Community

Since our establishment in 1969, our top priority has been to help and support members of our community.  See what we’ve been up to recently and how we’re staying involved!

EASE Elite Sponsorship

Family First recently sponsored the EASE Elite boys basketball team at the AAU World Championships – East Coast Division III Championships in Hampton, Virginia. These young men practiced hard all season to make it here and we are proud to support them on their journey! 

With our sponsorship, the team was able to purchase new jerseys for the tournament. Keep up the great work!

About EASE Elite

Encouraging Athletes to Strive for Excellence (EASE) is a youth sports program designed to provide kids an opportunity to achieve excellence through practice and training. Players participate in college exposure tournaments, NCAA certified events, as well as showcase tournaments throughout the US from March – July. The coaches are committed to providing a environment that encourages teamwork, progressive learning, and sportsmanship to develop our youth on and off the court.

Click here to learn more about the EASE program. 

RH Kicking Hunger 5K

On Saturday, June 5th, our team set out for the Henrietta Recreation Center bright and early to participate in the RH Kicking Hunger 5K. 

This race is designed to bring awareness to the hunger issue that affects our community, while simultaneously promoting healthy lifestyles and family activities. Proceeds from this event support various efforts in the Henrietta community, including:

  • RHCSD Backpack Program
  • RHCSD Kicking Hunger Summer Food Program
  • Local community food and student-centered programs
  • & More!

Funds from the 2020 race are currently being used to fund the establishment and future maintenance of the Kicking Hunger Food Pantry in the Good Shepherd Building (East Henrietta Road).

To learn more about this event , visit the RH Kicking Hunger 5K website here.

Look for our team again at next years race on June 4th, 2022!

The United Way's Day of Caring

On May 12th, our team drove out to Heritage Christian Services’ Shoecraft location to assist with their spring garden cleanup. The weather couldn’t have been more perfect, and our team made quick work of trimming, weeding, and re-mulching their gardens.

We’ve spent the United Way’s Day of Caring at this same location in years past, but unfortunately, due to the COVID-19 pandemic, we had to cancel our 2020 trip. Considering their garden hadn’t been tended to in almost two years, it looked great! 

This outing was the first in over a year since the start of the pandemic that allowed our team to get together in person, and being able to give back to our community at the same time made it that much more meaningful. 

To learn more about Heritage Christian Services and all of the wonderful things they do in our community, click here!

2021 Scholarship Winners

Family First is proud to announce the winners of our 14th Annual Len Szumiloski Scholarship!


Anna Costello

Our Lady of Mercy


Jack Ciranni

Canandaigua Academy

Katie Taberski

Irondequoit High School

Every year, we award $1,000 scholarships in the name of Len Szumiloski, our former Family First (previously Penfield Federal Credit Union) CEO from 1972 to 1997. Len passed away in 2005, but his spirit lives on in the Credit Union’s love for the community and the people it serves. These scholarships are given to exceptional local high school seniors who share Family First’s core values – Family, Integrity, Relationships, Service and Trust. Recipients are selected by our Scholarship Committee based on their academic performance, community involvement, extracurricular activities, and essay responses. We are delighted to award these scholarships to these three hard working high school seniors and are confident they will continue to do wonderful things for their communities.

Congratulations to our 2021 recipients! We wish you the best of luck on your future endeavors!

Family First's Super Bowl Can & Bottle Drive

After the difficult year we faced in 2020, Family First decided to give back to the Rochester community by hosting our first ever Super Bowl Can & Bottle Drive. 

On February 13th, the Saturday after the Super Bowl, community members dropped off their cans and bottles at our Penfield Branch, where they were collected before being transported to a local redemption center. Family First employees also raised funds internally with a sports themed dress-down day. In total, we raised over $2,168.74 – Way to go team!
All proceeds from the Can Drive were donated to the Daniel E. Richardson Memorial Fund of the Greece Chamber Charitable Foundation to help provide scholarships to nursing students within the Greece community. We felt that it was only fitting that we recognize our health care workers and show our appreciation for their hard work, especially over this past year.

Click here to learn more about the Daniel E. Richardson Memorial Fund!