Family First
Family First

All Family First branches and the Call Center will be closed on Friday, July 3 and Saturday, July 4 for Independence Day.

We are excited to welcome the members of Focus First Credit Union to the Family First community! For merger information,  updates, and frequently asked questions, click here to learn more.

All Family First branches and the Call Center will be closed on Monday, May 25 for Memorial Day.

The Best Gift You Can Give Your Kids: A Head Start on Money

Most kids in the Rochester area will learn about money the hard way, through trial and error, late fees, and first-job paychecks that disappear before the next one arrives. But it doesn’t have to go that way.

Teaching kids healthy financial habits early is one of the most practical things a parent or guardian can do. And the earlier it starts, the easier it sticks. At Family First, we’ve built youth banking accounts specifically designed for where kids are at every stage of growing up, from toddlers learning to count to teenagers earning their first paycheck.

Why Youth Banking Accounts Matter More Than a Piggy Bank

A piggy bank teaches kids that money exists. A real account teaches them how money works.

When a child has their own savings account, they learn to watch a balance grow, understand that spending reduces it, and feel the satisfaction of reaching a savings goal. These aren’t just financial lessons. They’re confidence-building moments that carry into adulthood.

For Rochester families looking to set their kids up for long-term success, opening a youth account at a local credit union is one of the simplest and most impactful steps you can take.

Building Blocks: Ages 0 to 8

The Building Blocks account is designed for the youngest members, from newborns all the way through early elementary school. Parents and guardians open and manage the account jointly, making it a great tool for starting a savings habit from day one.

Whether you’re tucking away birthday money, holiday gifts, or a little bit from each paycheck, every deposit is a lesson in the making. By the time your child is old enough to understand what a bank account is, they’ll already have one with a growing balance inside.

Starting early also means more time for those savings to grow. Opening a Building Blocks account when your child is born gives them nearly two decades of compounding before they ever need the money.

FUNDamentals: Ages 9 to 14

The FUNDamentals account is built for the in-between years, old enough to understand money but still learning how to manage it responsibly. This account gives kids more visibility into their finances while keeping parents involved.

At this age, kids are often starting to earn small amounts through chores, allowances, or odd jobs around the neighborhood. Having an account that’s theirs, where they can track deposits and see their balance, makes those earnings feel real and meaningful.

It’s also a great time to start talking about the difference between saving and spending, and what it means to set a goal and work toward it.

MyMoney: Ages 15 to 17

The MyMoney account is designed for teenagers who are ready for more financial independence. Whether they’ve landed their first job at a Rochester-area business, started babysitting, or have a side hustle, this account gives them a place to manage real money in a real way.

Teens with a MyMoney account can begin building the habits that will carry them through college, their first apartment, and beyond. Direct deposit, debit access, and online banking all help them learn by doing, with the safety net of a parent or guardian still on the account.

This is also the right time to start talking about credit. Once they turn 18, their credit history begins whether they’re ready or not. A strong foundation built through MyMoney makes that transition a lot smoother.

What Makes Family First Different for Rochester Families

Family First is a local credit union with branches across the Greater Rochester area including East Rochester, Gates, Greece, Henrietta, LeRoy, Penfield, and Webster. That means when you open a youth account with us, you’re not dealing with a national bank’s call center. You’re working with people who live and work in the same communities your kids go to school in.

Credit unions are member-owned, which means our focus is on serving families, not maximizing shareholder returns. Youth accounts at Family First are built to be accessible, low barrier, and genuinely educational, because we want your kids to grow up financially confident.

How to Open a Youth Account at Family First

Opening a youth account is straightforward. A parent or guardian opens the account jointly with the child, and you can get started at any of our Rochester-area branches or online at https://home.familyfirstny.com/youth-accounts/.

You’ll need a valid ID for the parent or guardian and the child’s Social Security number. From there, the account is ready to go.

Not sure which account is the right fit? Our branch staff can walk you through all three options and help you choose based on your child’s age and what you’re hoping to accomplish.

Start the Conversation Today

Money is one of the topics parents often put off until it feels urgent. But the families who talk about saving, spending, and goals early tend to raise kids who are more confident and capable with finances as adults.

A youth account at Family First is a low-pressure, high-impact way to start that conversation. It doesn’t require a large opening deposit or a perfect financial situation. It just requires showing up and making the choice to start.

Visit https://home.familyfirstny.com/youth-accounts/ to learn more or stop by any of our Rochester-area branches to open an account today.

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