ALERT: Family First has recently been made aware of a scam spoofing both our 585.586.8225 and 1.800.356.1101 phone numbers. Please exercise caution if you receive a phone call claiming to be from our Fraud Department. Learn more here.

The East Rochester Branch Drive-Thru and ATM are currently unavailable. We apologize for this inconvenience.

Family First’s Home Banking and Mobile App will be intermittently unavailable on Sunday, March 27 from 1:30 am to 5:30 am for routine maintenance. We apologize for any inconvenience this may cause.

4.00% APY for 7 Months

Your savings can soar with our CD special rates!

See CD Specials

It's never too early to start saving!

Open a high-yield Youth CD with just $50 during the month of April.

Learn More

Earn 5% on your Companion Savings

Because every spender needs a saver.

Learn About Account Bundles

HELOC rates as low as 6.99% APR.

Unlock the equity in your home.

Learn More

4.00% APY for 7 Months

Your savings can soar with our CD special rates!

See CD Specials

It's never too early to start saving!

Open a high-yield Youth CD with just $50 during the month of April.

Learn More

Earn 5% on your Companion Savings

Because every spender needs a saver.

Account Bundles

HELOC rates as low as 6.99% APR.

Unlock the equity in your home.

Learn More

Banking Simplified. Life Magnified.

APPLY
ONLINE

GREAT
RATES

BLOGS,
NEWS

ONLINE BANKING

MESSAGE PAY

Earn over $500 per year with Companion Savings

5.00%

APY

Convenience at Your Fingertips

There's so much you can do with our Online Banking and Mobile Banking App.

Secure Bill Payments

Transfer Money

Mobile Check Deposit

Mobile App Alerts

Digital Wallets

We Are Trusted Experts In

Personal Banking

Our checking and savings account bundles simplify your finances, making everyday banking a breeze. With our approach, you can bank for a brighter future and achieve your financial goals.

Borrowing

Effectively managing your credit can pave the way for achieving your life goals. Whether you’re looking for an auto loan, student loans, or to consolidate debt, we can help make those dreams a reality.

Mortgages

Whether you’re buying your first home, refinancing, or downsizing, Family First has the mortgage solution for you. We also offer a range of home equity and home improvement loan options to fit your needs and budget.