We are aware of fraudulent text messages notifying Family First members that there has been “a new email address added to your account from an unrecognized IP address”. If you receive a text like this, do not respond. If you respond, you will receive a call from a fraudster posing as a Family First employee. Do not give them any information. If you have received this communication, please contact us at 585.586.8225.

All Family First Branches and the Call Center will be closing early at 1:00 pm on Wednesday, December 31 and closed on Thursday, January 1 for New Years.

Beginning the week of January 5, the Henrietta Branch will be expanding their hours to the following: Mon., Tues., Thurs.: 9:00 AM to 4:30 PM, Wed.: 10:30 AM to 4:30 PM; Fri.: 9:00 AM to 5:00 PM. 

Use Rewards for Holiday Gifts

Rewards! Points

Purchase Holiday items soon!

If you have a Family First VISA Platinum Card, you can use your purchase Rewards! points for gift cards, merchandise, and other fun items!

You may want to use those points to purchase gifts for others for the upcoming holiday season. If that’s the case, we want to remind you to redeem those items sometime soon. The items themselves may not ship for up to three weeks, and you don’t want to cut it too close around the holidays!  Visit our Rewards! page here to see the great items you can give (or receive!).

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